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Modern enterprises must capture the human heart to be sustained. William Faulkner, in his great speech before the Nobel Prize Committee, described the artist’s role: to seek “a life’s work in the agony and sweat of the human spirit, not for glory and least of all for profit, but to create out of the materials of the human spirit something which did not exist before.”
Understanding the essence of humanism must be at the core of modern endeavors. We help others capture “share of heart,” so their endeavors may best be in service of others.
What We Do
We work with rock stars, local stars and everyone in between to build service driven marketing, content and enterprise strategy for the common good.
Our content has won national journalism awards, and distributed by, published or informed Latinx creative strategy for large organizations like The Walt Disney Company, Pixar Animation Studios, Amblin Entertainment, The San Jose Mercury News, CNN and start-ups such as ModernLatina.com.
We know the Latino/Latinx/Mexican/Hispanic spaces – the upside of the consumer market, the challenges faced by community-based organizations, the need for advocacy – and have a 25 year track record of raising money, creating content and delivering impact for all of the above.
We embrace diverse projects: international conferences on climate change and the preservation of culture, Latino outreach for leading ballet companies, production on international destination festivals, and award winning documentaries, advance work on the Congressional testimony of Grammy winners and key notes for local public school commencements.
Aesthetically, we have two credos: “Go Big or Go Home, “ and “Less is More.”
We are music and musical geeks – if there is a song in the heart of a solution, we’ll find it, and definitely sing it (or definitely find the singer and the barn).
Don’t know about Chapultepec? Come along … do we have a story for you …